Child Recruitment Toolkit

Welcome to the Child/Family Recruitment Toolkit! Please use it to support your Recruitment efforts via social media. A title, text, and the graphic will be included with each suggested post. There are spaces for you to include your individual program's name and website URL.


In this toolkit, you will find: 

  1. 13 Facebook graphics and 13 Instagram graphics and links to download graphics

  2. Accompanying post text for each graphic *Text may be used as-is, or customized, using a specific program’s name and website url (Please read post text carefully as there are options in brackets)

  3. A link to the Early Head Start YouTube video, great for sharing on your social channels.

Scroll down the page to find the downloadable Facebook and Instagram graphics, and either may also be used for Twitter. If you have questions about using this toolkit, please reach out to Melissa Hook at melissa.hook@sparkspacecreative.com

Toolkit Trainings:

Google Tools for Recruiting

Google offers grantees the chance to serve enrollment messages/ads directly to parents and caregivers focused in ZIP codes that are a priority for your service area. We’ll review a Google-recommended, hyper-local strategy and share cost estimates for grantees who want to consider using Google to grow enrollment. Topics include targeting, geography, map searches, display ads and pay-per-click ads. 

Click for meeting recording 

Access Passcode: Ohsai4.16.21

Click here to download presentation

Social Media Recruiting Toolkit 101

Curating and scheduling successful social media posts
Click for meeting recording

Access Passcode: Ohsai4.22.21

Click here to download presentation

Social Media Recruiting Toolkit 201
Click for meeting recording

Access Passcode: M4n.i@bx

Click here to download presentation

Helpful Links

Add or remove an Instagram account from your Facebook page

The difference between boosted posts and Facebook ads

How to post on Instagram from your computer [7 easy steps]

Spark Space Creative recruiting tools 

Child/Family Recruitment Toolkit

YOUR CHILD DESERVES THE BEST!

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Head Start teachers will consider your child’s individual needs and abilities in order to best support his/her progress toward these goals, always with respect to your child’s home language. We believe that children learn best through playing with materials that actively engage them. Through hands-on activities and opportunities to explore, both indoors and out, children will better understand their bodies, their environment, and their role in it. Enroll today! Find a Location [or use your LOCATION URL] #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

ENROLL IN HEAD START TODAY!

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It's not too late to start Preschool! Sign up today! Your child deserves a strong start and [Location name] can help. Find a location close to you by visiting the link.
About Head Start: Head Start is the most successful, longest-running, national school readiness program in the United States. The program is child-centered, family focused, comprehensive and community-based. Head Start provides comprehensive education, health, nutrition, dental, mental health, social services and parent engagement opportunities to income eligible, children with special needs, and at-risk children and their families. Find a Location [or use your LOCATION URL]  #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

SAFETY
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Every parent wants what’s best for their child. (Head Start) [Location Name], is a safe and nurturing environment for children. Classrooms are staffed with teachers, assistant teachers and other staff to ensure children get adequate, individual attention throughout the day. Find a Location [or use your LOCATION URL]  #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

HEALTHY HABITS
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Head Start helps build healthy habits for children. With lessons in hygiene, healthy eating, and outdoor play, children are taught life skills in unique settings, in and out of the classroom. Find a Location [or use your LOCATION URL] #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

SUCCESS IN SCHOOL/LIFE
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We support your role as your child‘s first teacher. Head Start and [Location name] prepares children for success in school, and life! Children who attend Head Start are more likely to graduate high school, attend college, find a job, and enjoy a healthy life. Find a Location [or use your LOCATION URL] #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

WORKING PARENTS

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Head Start keeps working parents in mind, and parents have choices for the kind of schedule that fits their needs. This may include full-day services, part-day, and at-home instruction. Healthy meals, lessons, and parent-child activities are available. Transportation may also be provided. Visit [website] to see the options that will work best for your family! Find a Location [or use your LOCATION URL] #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

URGENCY TO ENROLL
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Now more than ever, children need support to get them ready to have a successful life. Head Start and [Location name] nurtures social and emotional development and helps children build social skills that are important for Kindergarten. It is not too late to enroll your child so they have the best opportunity for success. Find a Location [or use your LOCATION URL] #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

NON-TRADITIONAL FAMILIES
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Children deserve the best! Families look different than they used to. Many children are raised by grandparents/great-grandparents, care givers, as well as parents. Head Start accepts all families and has automatic eligibility for children in foster care, kinship care, and other non-traditional family dynamics. Find a Location [or use your LOCATION URL]  #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures


ENROLL NOW!
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[Location Name]  is a great place for Preschool aged children and their families. Head Start is the most successful, longest-running, national school readiness program in the United States. The program is child-centered, family focused, comprehensive and community-based. Head Start provides comprehensive education, health, nutrition, dental, mental health, social services and parent engagement opportunities to income eligible, children with special needs, and at-risk children and their families. Find a Location [or use your LOCATION URL] #headstarthelps #headstartworks #buildingbrightfutures


EARLY HEAD START
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Early Head Start serves moms and babies under age three. Healthy young children grow up to be more productive and successful adults. Teachers and home visitors educate families about the importance of health checkups, good nutrition, and promoting social emotional skills. Early Head Start is giving Ohio‘s babies a chance. Let Early Head Start help your family. Contact [Location] at [Location url and phone number]. #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures


HOME BASED SERVICES
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Head Start and Early Head Start Home Based Services may be available in your area. Families can choose to have a home visitor who helps them learn to be great parents. Head Start teachers and home visitors educate families about the importance of health checkups, good nutrition, and promoting social emotional skills. Find out more about Home Based Services at [Location url] #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures


EQUITY
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Head Start knows that every child has the ability to succeed in school and in life. Ending injustice, racism, and bias is fundamental to delivering on this promise. We work to ensure that every child, regardless of circumstances, has the foundation to succeed in life. Find information about Head Start at [Location url] #equity #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures

Youtube link to Early Head Start video & sample text. 

https://youtu.be/E1V0_P5My2s
Early Head Start provides early learning to children while their parents work. Serving moms and babies under age three, teachers and home visitors educate families about the importance of health checkups, good nutrition, and promoting social emotional skills. Contact [Location] at [Location url and phone number]. #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures 



Notes: 

Find a Location links to https://www.memberleap.com/members/directory/search_bootstrap.php?org_id=OHSA


Suggested hashtags: #headstartstrong #headstarthelps #headstartworks #buildingbrightfutures


Facebook or Instagram graphics will also work for twitter


Please tag:
Ohio Head Start Association

Facebook: @headstartohio 

Instagram: Ohio Head Start

twitter: @OhioHeadStart


If you have questions about how to use this toolkit, or the promotion of recruiting for your program, please contact Melissa Hook.
melissa.hook@sparkspacecreative.com or (317) 919-7421